$20M Referrals Case Study: How We Received 20+ Engage Recruiting Leads Each Month

If setting up something similar in your firm sounds interesting, schedule a meeting below.

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Download Our Top Recruiting Lead Magnet

Our One Page Referral Planner is our absolute best recruiting lead magnet and you can download a copy to use at your firm. Real estate professionals who work by referral can plan their entire year in just minutes.

Share it with an agent and experience their excitement when they find out you can provide them a dialogue, template, script or operating procedure for any of these referral generation activities.

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Who is Using $20M Referrals?

Recruits, Referrals & Retention

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A Recruiting Lead Magnet System

$20M Referrals is a Recruiting Lead Magnet System that attracts recruits by solving fundamental problems for new agents, established agents, team leaders and assistants. The incredible value the agent receives from the lead magnet creates the foundation for trust. Yet using the system reveals another set of problems for the recruit that are solved through the tools provided by RE/MAX, especially MAXtech powered by kvCORE, creating the attraction and desire to join.

Then the relationship is nurtured and trust is built, brick by brick, through our series of monthly events & our integrated kvCORE, SMART campaigns using emails, texts, voicemails and phone calls. All communications are designed to continue to hook, retain and reward the agent by adding value while periodically asking them to invite friends, refer other agents to your firm and join themselves. 

Lead Magnet System

Our lead magnet system is specifically targeted at agents who want more warm referrals and who doesn’t want warm referrals? The simple One Page Planner quickly exposes them to every resource that is available to them at our free Membership Site over the course of the year. The ease of use hooks them and they return to the site each month to execute their plan.

Relationship Nurturing

$20M Referrals provides monthly materials for in-person or zoom meetings building a community around the system. Our kvCORE SMART Campaigns leverage the power of email, text, voicemails and phone calls to deliver consistent items of values and asks. All designed to help the recruit while exposing them to the additional ease & benefits RE/MAX agents already enjoy.